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KMID : 1011620170330040471
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Korean Journal of Food and Cookey Science
2017 Volume.33 No. 4 p.471 ~ p.478
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Quality Evaluation on Nutrition-Related Information Offered through Mass Media and Social Network Services
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Kim In-Hye
Choi Kwang-Nam
Bae Hyun-Joo
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Abstract
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Purpose: The purpose of this study was to develop a strategy for the spread of proper information regarding nutrition through television, newspapers, and social network service (SNS).
Methods: A total of 341 nutrition-related information offered through television (TV), newspapers, and SNS were evaluated according to 8 quality assessment items. Statistical analyses were conducted using the SPSS program (ver. 22.0) for ANOVA analysis and Duncan’s multiple range test.
Results: The evaluation score of TV was significantly higher than those of the other media in terms of the provision of scientific evidence (p<0.01), clarity and concreteness of contents (p<0.001), sufficient explanation of the contents (p<0.05). Moreover, the evaluation scores of newspapers and SNS were significantly higher than that of TV in terms of the consistency in title and contents of the article (p<0.01), and no exaggeration or distortion on the contents (p<0.001). In the case of SNS, the evaluation score for a sufficient explanation of technical terms was significantly lower than those of TV and newspapers (p<0.001). As a result of a quality evaluation according to keywords, the evaluation score of information about sugar and sodium, and nutrition labeling was significantly higher than those of the other keywords in terms of clarity and concreteness of contents (p<0.001). The evaluation score of information regarding diet was significantly lower than those of the other keywords in 7 out of 8 items.
Conclusion: To spread proper information regarding nutrition, it is necessary that practical information be provided with a sufficient explanation through a wide variety of media. Furthermore, consistent conduction of education for information users and providers is necessary.
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KEYWORD
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nutrition-related information, media, social network service, quality evaluation, diet
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